It’s all about the red! Once again, LPG was honored to produce “Meet the New Girls” for Skinnygirl Beverages. Partnering with long-time client CoynePR and utilizing the beautiful venue 620 Loft & Garden at Rockefeller Center, Skinnygirl creator Bethenny Frankel invited the media and her co-stars from The Real Housewives of NY to join her for a pre-Valentine’s party #BoyMeetsSkinnygirl.
Two “New Girls” were added to the ever-expanding portfolio of calorie-conscious beverages – Spicy Lime Margarita and Pinot Noir.
The lush, red decor was brought to life by our talented stylist Judy Brown and dramatic lighting by Fairfield Pro. Catering by the ever-gracious Sonnier & Castle and an amazing video wall by Perception AV. We’re grateful to all our production partners for tirelessly working with LPG to execute another fantastic launch.